LaKesha Womack

Archive for the tag “Black Enterprise”

Book Release: My Money Matters 52 Week Money Management Workbooks for Kids, Teens and Adults

The average American has less than $25,000 in savings, including their retirement account.  The majority of Americans don’t have enough cash reserves to handle a $1,000 emergency.

When I read these statistics on creditscore.net, I wasn’t surprised.  As Americans, many of us fail to plan for our financial future and have not created good money management habits that we can pass along to our children.

“My Money Matters” is a collection of money management workbooks based on the Basic Money Management Principle, “I will not spend more than I earn.”  There are three workbooks created for kids (young people receiving an allowance), teens/young adults (young people working part-time or living away from home) and adults.  Each workbook features a weekly money management lesson as well as weekly budget sheets that allow the user to track the money coming in and going out.

Visit http://LaKeshaWomack.com/MyMoneyMatters to get a sneak peek of each workbook

While Author LaKesha Womack worked as a financial advisor for a reputable financial services firm, she realized that most people don’t know a fraction of what they should about money management.  Although most books aimed at promoting financial literacy are filled with a wealth of information, they often leave the reader wondering, “What should I do first/next?  How can I take this information and apply it to my situation?”

“My Money Matters” is divided into four quarters, 13 weeks each.  The first quarter focuses on creating and maintaining a management budget while the second quarter discusses saving strategies and goal setting for their financial future.  During the third quarter, the reader develops a basic understanding of financial management.  Finally, the user will learn basic investing principles and the role that investments could play in their overall financial plan.

Who do you know that needs help with their money matters?  Order ten workbooks and get your copy for FREE!

“My Money Matters” is perfect for families.  Each weekly lesson focuses on the same general lesson although the information is tailored to the age group it is written for.  The workbooks are also perfect for groups wishing to promote financial literacy.  Groups can hold each other accountable by meeting quarterly to review the upcoming lessons and their progress from the previous quarter.

Order twenty-five workbooks for your group for $200.  The workbooks retail for $10 each so that’s a savings of $50 or 5 free workbooks, which can be passed along to your members or sale them at retail and use the $2 per workbook as a fundraiser.  This offer includes free shipping.

About the author…

LaKesha Womack has over ten years of business consulting experience including owning and operating Womack Consulting Group, a firm specializing in helping entrepreneurs start and grow small businesses.  She has worked within a variety of industries including retail, financial services, publishing, technology and many more.  She is also the author of “Building a Brand without Spending a Bundle”, “Success Secrets for the Young & Fabulous” and “Is She The ONE?”  In addition, she is the Executive Producer and Host of “The LaKesha Womack Show” as well as a young adult minister within the AME Zion Church.

Host a “My Money Matters” Workshop!

Each workshop includes twenty-five workbooks and you can choose between

  • The two-hour session where we define the Basic Money Management Principle and discuss budgeting strategies
  • The four-hour/ half day session to explore the Basic Money Management Principle, discuss budgeting and saving strategies and create a SMART money goal
  • The six-hour/ full day session to explore the Basic Money Management Principle, to discuss budgeting and saving strategies, to create a SMART money goal and to discuss the role that investing should play in their financial plan

For media appearances, email LaKesha at contact(at)LaKeshaWomack(dot)com

Meet the 2011 @BlackEnterprise Teen Entrepreneurs

Most parents dream of their kids turning out like Adam and Jonathan Holland, Owners of AJ’s Hawaiian Iceez in Maryland.  I had a chance to sit down and explore the minds of these teen sensations during the 2011 Black Enterprise Entrepreneur’s Conference where they were named the Teenpreneurs of the Year.

My motives were mixed – partly curious about how serious they were about their business, part admiration because no one has ever named me the Entrepreneur of the Year and a lot of pride to see these young men focused on building a business, helping their parents while remaining grounded in their youth.  I had to know – how do they do it all?

Check out the interview and share it with other young people that you know.  They need to see their peers as role models in business and not just entertainment or sports.

**Special thanks to Black Tree Media for video production, check them out at BlackTree.tv


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Inside My Success with George Jones @BlackEnterprise Entrepreneur’s Conference

Managing your personal social network can be tough. Can you imagine being responsible for tweeting and posting on behalf of a corporate brand like Google? My first guest to premier on “Inside My Success” is George Jones, the Social Media Manager for Buick. George sat down with me during the 2011 Black Enterprise Entrepreneur’s Conference in Atlanta GA to discuss his role at the company, how he got the job and what it entails. Check out the interview, make it a favorite, leave a comment and of course – subscribe to Black Tree Media.

[vodpod id=Video.12168180&w=425&h=350&fv=%26rel%3D0%26border%3D0%26]

Does your business need Cash Flow? Check out this business…

As a Business Consultant, one of the biggest challenges that I have when working with my clients is getting them access to capital.  Sure there are plenty of banks and loan programs available but not many of them are willing to take a chance on a start-up or small business.  The risk is magnified if you don’t have great credit or collateral to leverage against your business idea.

While networking at the Black Enterprise Entrepreneur’s Conference, I had the pleasure of meeting some representatives from The Cash Flow.  They seemed like nice guys but my interest was immediately piqued when I learned of their business concept.  They are working to build a network of young entrepreneurs on their website AND they are giving some of these business owners access to the things they need most – capital and information.

Yes, I was like you… What’s the catch?  What business can really go around giving away $10,000 just based on an idea?  They are using the power of their personal network and their online community to build up funds to help assist other business owners.  The Cash Flow was the sponsor of the BE Elevator Pitch contest and it seems that they have plans to launch a national tour.  Business owners and aspiring entrepreneurs will have an opportunity, much like Shay Atkins, Owner of Just Turkey and BE’s Elevator Pitch contest winner, to submit their pitch and have a chance to receive $10,000 to make their business idea a reality. 

I’m sure your wheels are already turning.  What could your business do with $10,000?  How would $10,000 make your idea a reality?  You know I’m all about doing the work so my advice to you… go to The Cash Flow , create an online profile then start thinking about how your business could use $10,000 so that you will be ready for the contest when it comes to a city near you. 

Where street smarts meets book smarts...

Visit them online and create a profile at http://thecashflow.com

Make a new friend on Facebook – http://www.facebook.com/thecashflow

Follow them on Twitter – http://www.twitter.com/the_cashflow

Don’t forget about MySpace – http://www.myspace.com/the_cashflow

Watch video clips at http://www.youtube.com/thecashflowdotcom

By the way…. take a minute to leave a comment and share your business idea with me.  You never know whose reading… the Cash Flow isn’t the only company giving away money for great ideas :)

Networking at the Black Enterprise Entrepreneur’s Conference

I hate to be the bearer of bad news but some of you have networking terribly confused.  If the only people who support you and/or your business are the ones that are paying you or that you are paying, you have a very weak network.  Seriously, when the money runs out, where do you think you and your business will be? You are setting yourself up to be a one hit wonder.

Also, if you have a reached a point in your career where you feel like you don’t have time or that you are too good to network with people that you perceive to be beneath you, you are setting yourself up for a mighty fall.  It amazes me when I introduce myself to someone and they cooly respond as if I am not worthy of their time and attention.  Guess what?  Keep that attitude because when I see a link to your site, I won’t be clicking on it.  When I see one of your products for sale, I will gladly pass right on by it.  You can never forget that it is the support of the people that got you where you are.  When you forget about your audience, you are essentially stating that you don’t want to have a long and successful career.  You may enjoy an abundance of success today but I can assure you that your longevity is being reduced by each person shunned.

Enough of that… I actually met some really cool people doing some great things and I want you to take some time to check out the five that made the biggest impression on me.  You will probably see a more detailed profile of them in coming weeks as a part of my “It’s All About…” series.

DeJuan Hendricks of Midsouth Marketing Partners had to be listed first because he is one of the most effective networkers that I have ever met.  This man is about his business of making contacts and building his multicultural business development and marketing organization. MMP mission is to be develop small businesses into regional enterprises within the Memphis MSA and help market products and services of businesses headquartered outside the region.  For more information, email DeJuan at dejuan@midsouthmp.com.

Yes, my network is international.  I met Dean Lloyd during the opening session and enjoyed each follow up conversation the ensued.  Dean came to the A from Toronto to promote his marketing firm, Verb.  They offer a wide variety of strategic and creative options to help you brand your business. Check out their newly redesigned website, www.verbiage.ca

The company with the best people presence at the conference was Colbert/ Ball Tax Services.  Their Franchise Consultant, Sean Deese, has a wonderful personality and was extremely professional while exhibiting a sense of humor that I know has helped him close many deals.  I had the pleasure of attending their “Success Seminar” and walked away considering opening my own tax services franchise.  That was one heck of a sales pitch because before stepping foot in that room, a tax services franchise was no where on my radar.  Visit their website at www.colbertballtax.com for more information on the opportunities in your area.

Owner, Toks Ogun, of Marvel Web was one of the ten finalist in the Black Enterprise Elevator Pitch contest.  At first I wondered how a web design firm made it to the finals, after all aren’t there a million web designers in Atlanta alone?  However, after speaking with Toks about one of his upcoming projects and visiting his website, I realized that Marvel Web has set itself apart from the competition by focusing on being informative and designing some simply beautiful sites. See for yourself at http://marvelweb.com

Patrick Henderson, CEO, and Zeric Foster, CPO, were hands down the most ambitious pair that I met.  These young entrepreneurs and graduates of Tuskegee University came to our networking event at the W Hotel and they were ready to do business.  Their company, Atlanta Sports Connection, is in the process of fundraising to build a  multi-million dollar sports complex in Atlanta.  As a Business Consultant, I was very intrigued with their project and asked them a ton of questions.  To my delight, they had intelligent answers to everything I asked.  Their project is large in scope but I firmly believe that their team will be successful.  Visit their website, http://atlantasportsconnection.com, to get a glimpse of the future for Atlanta.

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